TimeLine Media Blog

McLean Hilton – Tysons, VA

Today is another shooting day, but not for Arthur Murray! It is still ballroom related – specifically, I’m shooting the ballroom dance dresses for use on product pages on the web. This is yet another challenge that is very different from the action photography of dancers on the floor.

Product Photography

Because subjects are not moving, there is really no excuse not to get everything perfect! Lighting, background, and placement of subject is very important. It takes about 5 hours just to do 20 dresses if things are going well. Getting the color right is also important, so I use the flashes, and calibrated monitors to ensure a good representation of each dress. If only we could make sure that everyone that is looking at the dresses also have calibrated monitors, but we do our best to show the colors as they are. It should be good enough to entice you to request the dress for a try-on or rental for next competition. If you are interested, see the final results of these shoots at Encore Ballroom Couture, and call them if you need a new dress to wear for an upcoming competition or showcase.

Virginia Beach Pro Show

All of the professional showcases from the Arthur Murray Spring Freestyles were amazing. I want to highlight each of them on the blog, so I will continue to feature them in a single post. Today’s post is from the Arthur Murray Virginia Beach studio. This show had the intensity of good action sci-fi movie such as Tron. The music and movements were quite a mix of traditional dance with some athletic lifts and poses. Sometimes I wish I shot more video so that I could view more of the dancing instead of following along through the viewfinder! In any case, it was an amazing show to capture in stills, and I was happy with these. Enjoy!

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