Posts Tagged ‘retail’

Santa BrandBox 2019

Nectar welcomes Santa to their BrandBox location in Tysons Corner Center
Nectar welcomes Santa to their BrandBox location in Tysons Corner Center

Tysons Corner Center

On the blog, this is a post about the 2019 Santa Brandbox visit! Since this was the first event with Santa this season, I was excited about catching up. At this time, the BrandBox marketing team wanted to get photos of Santa visiting the stores as they ramp up for the holidays. Concurrently, there are a couple of stores that are not quite ready for opening. Being that Santa is familiar with construction work, he visited some of the new spaces to check on their progress. On a side note, I have a time lapse of the construction of one of the spaces, so maybe Santa will be in a couple of frames! I am excited about being the paparazzo for Santa again this year.

Dancing at Gilly Hicks at BrandBox at Tysons Corner Center
Dancing at Gilly Hicks at BrandBox at Tysons Corner Center
Saying hello to Santa at the sequins wall at Tysons Corner Center
Saying hello to Santa at the sequins wall at Tysons Corner Center
Santa BrandBox 2019 visit to Candid at Tysons Corner Center
Santa BrandBox 2019 visit to Candid at Tysons Corner Center
Candid visited by Santa at their BrandBox 2019 visit location in Tysons Corner Center
Candid visited by Santa at their BrandBox location in Tysons Corner Center
Santa picks up a Lovepop card at Tysons Corner Center
Starbucks getting some lunchtime help from Santa at their Tysons Corner Center location
Starbucks getting some lunchtime help from Santa at their Tysons Corner Center location

TimeLine Media – www.timelinedc.com
703-864-8208

2019 3rd Quarter Media

Route 7 pylon sign at Tysons Corner Center 2019 3rd Quarter Media
Route 7 pylon sign at Tysons Corner Center

Tysons Corner Center

Since we are starting Fall, I wanted to post about the 2019 3rd Quarter Media posted in and around Tysons Corner Center. Similarly to earlier in the year, it is nice to highlight some of the changes that keeps the mall a vibrant and effective showcase area. Since it is harder to plan, the outside photos of the pylon signs I was happy to make. The Route 7 specifically had a sunset shining through the space behind the sign and through the trees nicely. For photography geeks, having a really small aperture will create the nice rays from the sun.

Route 123 pylon sign at Tysons Corner Center 2019 3rd Quarter Media
Route 123 pylon sign at Tysons Corner Center
Digital signage for American Scream at Tysons Corner Center 2019 3rd Quarter Media
Digital signage for American Scream at Tysons Corner Center

Inside, the mall were new hanging and digital banners. Since Halloween is coming soon, the signs for American Scream projected very nicely on the digital board. Having the contrast between the dark background and the light text really made this one pop out especially from farther away. Fanta also had a digital tie-in with codes printed on their face. When you pointed your smartphone at the ad, they would come to life with more dynamic content! Surely this shows what it possible with handheld technology. Perhaps this would be something that photographers could take advantage of with all of their images!

Fanta ads with virtual links at Tysons Corner Center
Fanta ads with virtual links at Tysons Corner Center
Large banner hanging from the ceiling at Tysons Corner Center
Large banner of 2019 3rd Quarter Media hanging from the ceiling at Tysons Corner Center

TimeLine Media – www.timelinedc.com
703-864-8208

BrandBox Puppy Party

Playing with puppies at the BrandBox Lounge at Tysons Corner Center
Playing with puppies at the BrandBox Lounge at Tysons Corner Center

Tysons Corner Center

Last week, I photographed the BrandBox Puppy Party at Tysons Corner Center. With puppies from the Wolf Trap Animal Rescue, the marketing team put on a ‘Puppy Party’ in the BrandBox lounge. For a small donation, you had the chance to cuddle with a puppy for a few minutes. In this case, once the puppies were brought out, the line went down the long hallway. Undoubtedly these adoptable puppies will find homes very quickly!

Wolf Trap Animal Rescue puppy at the BrandBox in Tysons Corner Center
Wolf Trap Animal Rescue puppy at the BrandBox in Tysons Corner Center
Saturday at the BrandBox in Tysons Corner Center
Saturday at the BrandBox in Tysons Corner Center
Exchanging puppy for the next cuddler at BrandBox in Tysons Corner Center
Exchanging puppy for the next cuddler at BrandBox in Tysons Corner Center

During the event, I got an education on the Wolf Trap Animal Rescue. After all, I see their events around the Tysons area often. Although there are many similar organizations in the area, they have some key differences. As a veterinarian-led animal rescue, health of the animals is their primary concern. Also, many of their animals come from the state of Mississippi. The great effort needed to transport and coordinate the transfer of animals to the area helps to relieve overloaded shelters from there.

Line waiting for puppies at the BrandBox in Tysons Corner Center
Line waiting for puppies at the BrandBox in Tysons Corner Center

TimeLine Media – www.timelinedc.com
703-864-8208

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