Posts Tagged ‘Virginia’

Photo Setup – Wall Color

©TimeLine Media - ballroom dance photos in the old Fairfax Ballroom

Tysons, Virginia

Going through the photos from last weekend has me thinking about another consideration when setting my lighting for photography. For one thing, wall color plays a big part in how I place my lights. The Fairfax Ballroom at the Sheraton Premiere in Tysons Corner, VA is the venue where I have photographed the most dance events. It was the first ballroom where I attempted to cover this kind of event professionally. Little did I know that it would become a standard to measure my photos, and how I would think about setting up every other ballroom that host dance events.

©TimeLine Media - ballroom dance photos in the old Fairfax Ballroom
©TimeLine Media – ballroom dance photos in the old Fairfax Ballroom

Wall Color

Up until last year, the room was mostly unchanged from each of the Arthur Murray events we covered there since 2008. You can see from the walls, there was a reddish-brown striped wallpaper that covered most of the sides. This has the effect of making the room taller – which accentuated the height 2 story ballroom. When bouncing any flash against a wall, the color of the light will change depending color tones of the wall. At this time, it is a strong reddish hue. With the length of the large floor, the effect of the change in tint gets stronger the farther away the subject gets from the flash.

©TimeLine Media - ballroom dance photos in the old Fairfax Ballroom
©TimeLine Media – ballroom dance photos in the old Fairfax Ballroom

Overall, it makes it more difficult to edit, as you have to make more adjustments to sliders as you edit photos. This slows down the editing process and makes the photos inconsistent between images. With their recent renovations, they made a welcome change to a more neutral wallpaper color. It is consequently making the editing much easier! To compare the results, check out the photos once they are posted at the proofing website, and on the blog here, of course. Back to work for me!

©TimeLine Media - ballroom dance photos in the old Fairfax Ballroom
©TimeLine Media – ballroom dance photos in the old Fairfax Ballroom

TimeLine Media – www.timelinedc.com
703-864-8208

In Progress – Fall Freestyles!

Mezzanine balcony above the Arthur Murray Fall Freestyles in progress ©TimeLine Media
Mezzanine balcony above the Arthur Murray Fall Freestyles ©TimeLine Media

The Fall Freestyles is in progress! We are busy covering event with lots of photography. On this occasion the Sheraton Premiere in Tysons Corner is the venue for the weekend, and things are running smoothly. Of course, we have a great group of photographers helping us capture all the ballroom dancing action. We can’t wait to share all the photos with you soon. As an illustration, here is our booth for the weekend. Stop by and say hello!

Posters from the professional shows of the previous event ©TimeLine Media
Posters from the professional shows of the previous event ©TimeLine Media

EDIT: I have come back to this post to add a little more information. Since I did not have a lot of down time during the event, I waited until now. Simultaneously managing all the photos and blogging while the event is in progress is not something I do regularly. By comparison, it was nice to have some content going up to keep me in the moment. However, I found it frantic trying to get it posted! I’m going back to editing so I can get these out to you this week. Stay tuned for updates!

Display monitor with photos from this event in progress, poster from the previous event at our booth ©TimeLine Media
Display monitor with photos from this event, poster from the previous event at our booth ©TimeLine Media
Sheraton Tysons ballroom vendor area in progress ©TimeLine Media
Sheraton Tysons ballroom vendor area ©TimeLine Media

TimeLine Media – www.timelinedc.com
703-864-8208

NOVA Fashion – Pentagon City – photography

©TimeLine Media - Fashion NoVA at Pentagon City

The second of the Fashion NoVA events by Northern Virginia Magazine was held at the Fashion Center at Pentagon City Mall last Saturday. This mall has a grand atrium that opens from the bottom, to the top – 4 stories above with a space-frame glass roof. This was much different from the last show. Although enclosed, the show seemed larger with the noise, and amount of people that came to watch the show and view the demonstrations. Around the runway were stores that had pop-up shops with some of their products and people to demonstrate their latest.

©TimeLine Media - Fashion NoVA at Pentagon City
©TimeLine Media – Fashion NoVA at Pentagon City

The show was hosted this time by Ms. DC, Ericka Thomas who did a great job introducing the designs, and raffling off give-away prizes from attending stores.

Runway Show

©TimeLine Media - Ms. DC Ericka Thomas at Fashion NoVA
©TimeLine Media – Ms. DC Ericka Thomas at Fashion NoVA

The models for the show were prepped with hair and makeup by the Paul Mitchell School of Tysons Corner. They arrived early, and worked quickly to get ready and dressed with designs from Ann TaylorCacheExpressThe LimitedWhite House Black Market, and Macy’s. It was a coordinated effort by the organizers and stylists to get the show ready, but they worked efficiently to it done by showtime.

©TimeLine Media - Fashion NoVA runway show
©TimeLine Media – Fashion NoVA at Pentagon City
©TimeLine Media - Fashion NoVA runway show
Fashion NoVA runway show ©TimeLine Media
©TimeLine Media - Fashion NoVA runway show
©TimeLine Media – Fashion NoVA at Pentagon City
©TimeLine Media - Fashion NoVA runway show
Fashion NoVA runway show ©TimeLine Media
©TimeLine Media - Fashion NoVA at Pentagon City
©TimeLine Media – Fashion NoVA at Pentagon City

It was another successful show! This weekend, there will be another in the series at Tysons Corner Mall, but I will not be covering that one. It will be focusing on high-end designers, so it should be a great showcase for the designers and models alike. For more information on the show, please go to the Fashion NoVA site here.

©TimeLine Media - Fashion NoVA at Pentagon City
©TimeLine Media – Fashion NoVA at Pentagon City

TimeLine Media – www.timelinedc.com
703-864-8208

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