Great Gatsby Poster Part 1 – Tech Thursday

Movie Inspiration

This project came out of an event happening at our dance studio this October. An upcoming theme night in October would be dedicated to the novel and movie, “The Great Gatsby” by F. Scott Fitzgerald. With such an over-the-top production as Baz Luhrmann is stylistically known to produce, the poster likewise had to reflect the movie. We looked over all the posters from the recently released movie and found several types for different settings. All the photography was amazing, as well as the graphic design for the setting of the portraits. This particular version I thought would work well:

The Great Gatsby poster © 2013 Warner Bros.
The Great Gatsby poster © 2013 Warner Bros.

The poster would have to have 7 portraits of the staff of the dance studio, so this would be perfect. Initially I cut faces out from photos I already have from the dance events, but my limited Photoshop skills did not make it work. So, I asked the studio if I could make 3/4 portraits of the staff to use for the poster. They were all excited about the idea, and we knocked out the shoot in 2 hours!

Afterwards, I thought that maybe I could just swap portraits in for the ones already in the poster. That did not work as it would be too difficult to take out the people underneath cleanly before putting in the new portrait. By now, I realize that I really underestimated what it would take to make this poster happen. So I went back to the original poster, and looked into creating the Great Gatsby poster from scratch.

Poster Design

There are repeating background for each of the portraits, and the text and borders were metallic to resemble gates surrounding a large estate. Illustrator would be used to make the backgrounds designs. I started drawing straight up and down lines and diagonal lines exactly 45 degrees from the original lines. When the space was filled, I copied the design, and flipped it horizonally to make a mirror images on the other half of the drawing to make the top of the image.

I then took these top two mirrored images, copied them together, and flipped it vertically to get the bottom half of the background. It actually turned out well! Here is how one of the portraits turned out. I’ll show you how I finished off the poster in a future post after the portraits and background were completed. From left to right are the starting portrait, the graphics made for the background, and both put together to be put into the poster.

©TimeLine Media - portrait, background, and both merged
©TimeLine Media – portrait, background, and both merged

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